The Salesby5 Blog

Yesterday, our new intern Bobby started at Salesby5.  We know that the first day at any job is important and sets the stage for engagement in the culture, fun and quickly feeling like a part of the team.  Kya, our Director of Remarkable Service, set the stage for Bobby with signs and balloons.  We prepared his BlackBerry for use, had his business cards ready, sent him welcome e-mails and had his work area ready. Our friend, Jack Daly, teaches the world to stop celebrating an employees last day and celebrate (sell) the first. How many people get taken to lunch on the last day or given presents and cake? 

All these things seem small, until you realize that most people wonder if they made the right job choice during the first 30 days.  Another gem from Jack: if you want to make a great impact (sale) with the spouse, why not send a bottle of wine/champagne to the house with a note to the spouse with well wishes? We sell or un-sell people on coming to work with a smile and great attitude and ready for day 2!

Take the time to tell a great story about you, your company and your culture instead of making the first day about paperwork and employee manuals. Make work remarkable!

Jack Daly rocked the house yesterday in Orlando at the Fortune Small Business Sales and Marketing Growth Summit. One of the great points was that it’s the culture that matters. As he stated, Microsoft has great benefits and great pay. They have a market share the is enviable. Guess what? People are leaving to Google. Why? It’s the culture! People want to be part of a winning team AND enjoy the adventure. Microsoft is holding tight to their products and services, Google is here to try and change the world (just how Microsoft USED to be). Google has captured their people’s hearts, hence the cult-like following.

We experienced a great culture to and from Orlando - Southwest Airlines. The chatter from the cabin went something like this. “This is your captain speaking. It seems that most of you made it on this plane alive… If you are needing a bit more light, press the button above you that looks like my haircut. I think they should add a smiley face on it. Now that I think about it, if you have a smiley face sticker, please place it on the button… Just want to let you know that the bathrooms have cameras. They only activate if you smoke, though. Maybe that’s why the bathrooms are so small. If you find the camera in there, will you let me know where it is please? Thank you.” Have you ever heard this banter on a Continental or American flight? Even now, when the domestic airlines are doing terribly, Southwest Airlines still has over 80 people apply per job. I think I know why. Do you have a culture that fires people up to work at your company?

Four of the SalesBy5 team have been at the Fortune Small Business Sales & Marketing Summit. We have worked with Bob Bloom, Neil Rackham, Jim Gilmore and today, Jack Daly. The gift bags for all 350+ attendees had the SalesBy5 barf bags as part of their package.  The interesting take away from Neil Rackham was that the #1 of the five deadly sins, based on extensive customer surveys for sales people, was “THEY TALK TOO MUCH.”  It sounds like the barf bag needs wider use…